VIDEOS – CAPTURE AND CONNECT
In the dynamic landscape of brand building, both high-quality video productions and relatable lo-fi videos serve distinct and valuable roles.
POLISHED PRODUCTIONS
Costly productions with polished aesthetics and meticulous editing convey a sense of professionalism and sophistication, strengthening a brand's visual identity, reputation for quality, and attention to detail.
RELATABLE AUTHENTICITY
On the other hand, lo-fi videos, created with minimal setup and on-the-fly editing, excel in engaging audiences on social media platforms. A more raw and authentic vibe resonates with viewers, conveying a sense of immediacy and personal connection.
BALANCED VISUALS
Striking a balance between production quality and cost, this style merges affordability with effectiveness. By cutting down on high production expenses, these videos maintain a professional yet cost-effective approach, allowing for frequent updates and consistent audience engagement without breaking the budget.
POLISHED PRODUCTIONS
REVIR OSLO
Made in collaboration with Håkon Mæland/MLand Pictures for Revir Oslo.
Creative Direction: Håkon Mæland and John Harald Knutsson.
vgan chocolate
Made in collaboration with Tony Hawk and 900 Production.
Creative Direction: Jared Prindle, Tony Hawk and John Harald Knutsson
BATALEON SNOWBOARDS
Made in collaboration with Siesta Films/Christen Roede
Creative Direction: Christen Roede and John Harald Knutsson
BATALEON SNOWBOARDS
Made in collaboration with Siesta Films/Christen Roede
Creative Direction: Christen Roede and John Harald Knutsson
RELATABLE AUTHENTICITY
BALANCED VISUALS
Promo made for VGAN CHOCOLATE 2024
Promo made for Femundløpet 2015